Tuesday, August 5, 2008

Who Buys BMX T-Shirts?

Fit has a new t-shirt out featuring what appears to be an angry grizzly bear.




Let us ignore for the moment that it just seems like a more aggro version of Lotek's Nightwolf shirt:



Which, in turn, was just a bite of (I'm sorry, "homage to") countless other shirts that have been available at cheesy mall stores and mountain time zone gift shops for the past 20 years:




What's important here is this: Why have a shirt CALLED the "grizz air shirt" and not have someone doing an actual Griz in the ad? Is there no one on Fit who can do a Griz? For an example, see the classic shot of Stephen Murray below:



Griz Airs were popularized (if not invented) by Josh White back in the '80s, and later became a staple of a young Taj Mihelich. It would be nice if now they were more than just the name of a t-shirt. But oh well, it's not a tailwhip. Why even bother?

(I can't wait for the inevitable striking cobra all-over-print Matt Beringer shirt. Here, just re-brand this one.)

19 comments:

Ben said...

I just saw that on the other blog and thought exactly what you posted.

Respect the grizz for christs sake.

Anonymous said...

Wasnt it Monty Hill?

Anyways that shirt looks like something the guy who owns the comic shop on The Simpsons should be rocking.

Russ said...

It would have been way cooler had they done a shirt with Robbie's face all over it.

peglessEBCo said...

Who does the best grizz air of all time you ask?

Little Jeff from Portland does the best grizz air of all time.

Anonymous said...

big deal they didn't use a grizz air, it's a web ad that will be gone in a week. i'm sure it's also a take on his fucking name, Dakota, the Dakotas are known to have grizzly bears. come on, you really think josh white invented grizz airs?

Stephen said...

the dakotas are also known to have indian reservations, mount rushmore, the black hills and no black people.

so, why not just make a shirt with a picture of sitting bull because people used to do indian airs?

dayday said...

Was the grizz air coined by Mad Dog Moller, Grizzing his visor on the tire doing an extended version of the Hannah, named after MXer Bob Hannah?

Aaron said...

I think this was the first case of native art in bmx: http://members.shaw.ca/nobikes/
but I could be wrong. Ours had way more sweet stuff on it than just a wolf and it was drawn up in ms paint.

kiwi said...

i think they are just trying to apply to hipster doucehbags.

proof: http://www.hipsterrunoff.com/search/label/creatures%20on%20tshirts

creatures/animals on shirts, just like fit.

yay

serb said...

That cobra shirt fucking rules.

mat said...

that hipster site has to be the dumbest thing i've ever wasted time on.

tony said...

some pretty successful wolf shirt humor right here...

Bone said...

Here's a grizz

Anonymous said...

Dig Mag's Will Smyth invented the grizz and Moeller called it.

james said...

griz is the best trick of all time


is it so much to ask for bmx tshirts that just says the companys name on it and leave it at that ? shits too jazzy these days

Anonymous said...

"jazz hands"

Anonymous said...

"Dig Mag's Will Smyth invented the grizz and Moeller called it."

Not even.

Ben said...

Exactly fit (and other companies) make bike parts, they're not fashion designers so why bother

Wild Killiams said...

AAAHHHHH I FUCKING JUST BOUGHT THAT WOLF TSHIRT(the one with just the snarly face) FORM AN INDIAN AT THE COUNTY FAIR!!!!!!I CANT BELIEVE THE SAME EXACT ONE IS NOW ON THIS SITE! I get THE most ridiculous looks and people literally bursting out in laughter at me!!